murmurAomi Shrine Spring Festival (Kamo Matsuri)
Kamo City · Aomi Shrine
Dates and details can change. Always check the official website before you go.
Niigata Prefectural Tourist Association · Last checked: Oct 11, 2026
Dates
Dates confirmed with official sources
- 2026
- May 20–22, 2026 （Ended）
- 2027
- Dates have not been announced yet. Please check the official website.
- Usual timing
- Usually late May
- How the date is set
- Every year, May 20 – May 22 The main procession is held every year on May 21
- Venue
- Aomi Shrine
- City
- Kamo City, Niigata
About
Kamo Matsuri is the spring festival of Aomi Shrine in Kamo, and on the main day three portable shrines go out in procession. Its other name, the Nursing Mothers' Festival, explains the most charming part: mothers walk in the procession holding babies dressed in festive robes, asking Tamayorihime, goddess of safe birth and child-rearing, to watch over them. Boys' robes show carp leaping up waterfalls or the folk heroes Kintaro and Momotaro, girls' robes peonies and chrysanthemums, all glinting with gold and silver thread. The eve festival comes the night before and sacred kagura the day after, with food stalls on the eve and main day. People from outside the city can apply to join the mothers' procession and borrow a robe. The shrine is about 5 minutes on foot from Kamo Station.
Sources
- OfficialNiigata Prefectural Tourist Association niigata-kankou.or.jp
Last checked: Oct 11, 2026. Event information is based on official announcements, but changes may not always be reflected here. Please check each official website for accurate details.
Other events this month
On the day, see what locals are murmuring on the murmur map
murmur is an app that shows short, anonymous posts on a map, right where they were written. On festival day, open the map around the venue and see what people nearby are saying.